Sumitomo Metal Mining at SXSW 2025: a black room under a sheer canopy.
Sumitomo Metal Mining used SXSW 2025 to show SOLAMENT, a material it is developing for agriculture. AMG built a 20x20 peninsula with black walls and floor, black plinths holding glass cases and touchscreens, a lit panel along the back wall, and a sheer white canopy stretched overhead.
Built to Perform on the Show Floor
- Exhibit design + heritage narrative
- Custom fabrication
- Large-format graphic production
- Move-in, install, and teardown
Delivered. On Time. On Brand.
A 20x20 peninsula at the Austin Convention Center for SXSW 2025: black floor and walls, lit display plinths, and a sheer canopy overhead.
AMG has built 3 booths at SXSW since 2025.
The next SXSW is in Austin and usually opens in March. Upcoming dates are on AMG's show calendar.
A 20x20 booth is 400 square feet of floor.
Today a custom 20x20 from AMG generally runs $80,000 to $200,000, depending on materials, AV and complexity. The cost guide has every size, and show services such as electrical and drayage are always billed separately by the venue.
Other booths AMG built at SXSW
Other 20x20 booths
- A&T Corporation at Anaheim Convention Center 2026
- Creative Vision Ltd. at AACC / ADLM 2026
- Durofix (Taiwan) at Taipei Cycle Show 2026
- Lane Seven at 2026 ISS Dallas
- MyMediaBox at Licensing Expo 2026
- USSA at 2026 ISS Dallas
Other Gaming & Entertainment exhibits
- Creative Vision Ltd. at Licensing Expo 2026
- Festiv'AX Japan Pavilion at Anime Expo 2026
- NIKKE at Anime Expo 2026
- YOSTAR at Anime Expo 2026
- Youngs Communication and Marketing Inc. at Anime Expo 2026
- Youngs Communication and Marketing Inc. at GDC 2026
See all of AMG's Gaming & Entertainment exhibits.
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