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Planning Guide

The Countdown: How to Plan a Custom Trade Show Booth in 6 Months

Aug 2026

Six Months Out, Set the Foundation

Lock goals, budget, and booth space. AMG maps the booth against the official show floor plan, checks neighboring exhibitors, confirms aisle placement, and pins down booth dimensions before design begins.

Five Months Out, Start the Conversations

Open booth concepts and vendor discussions. AMG walks the client through the render, the product list, the traffic goals, and the budget line by line. By the end of this step the scope is fixed for what gets built, the graphics, and the rented items.

Four Months Out, Approve the Design

Finalize the design and sign off on scope. AMG builds a reverse production calendar from show day, and every fabrication and approval milestone counts backward from that date.

Three Months Out, Produce the Graphics

Lock messaging and send large-format graphics into production. The full 3D render is approved, the structure plan and material list are final, and fabrication starts while graphics move into production in parallel.

Two Months Out, Lock the Logistics

Finalize the shipping plan and freight schedule. Fabrication runs across the woodshop and the graphics studio, a mock build catches problems before anything ships, and the freight calendar is locked.

One Month Out, Confirm the Crew

Confirm labor, install crew, and the on-site schedule. AMG reviews every visitor sightline, checks lighting and product placement, and makes final corrections before anything is packed.

Two Weeks Out, Ship and Reconfirm

Materials ship out, and freight, labor, drayage, and timing are reconfirmed. Every panel, fixture, graphic, and display is packed into reinforced crates and tracked to the dock, with the install crew scheduled for move-in.

Show Week

Install, exhibit, dismantle. If the timeline held, show week runs on the schedule set months earlier. Artsolute Media Group handles custom exhibition design, fabrication, installation, graphics, and logistics for shows across America, from La Puente, California. Contact AMG at artsolutemediagroup.com to plan a build.

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